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Monetize your blog feed with Feedburner Ad Network

Feedburner has announced recently the opportunity for publishers to make money from their feeds by allowing them to place ads and get paid for it. Publishers participation in the FeedBurner Ad Network is currently by invitation only. Selection is based on how long FeedBurner has managed your feed, your subscriber base size and frequency of posting. This is done to ensure the balance between supply and demand is maintained. However if your feed is well-subscribed and updated regularly, you can email them at publishers@feedburner.com to let them know your interest. In a follow up announcement, Feedburner unveils the availability of a self-service interface to help advertisers purchase ads:

Pay per lead affiliate programs that have made me money

I first got involved with affiliate marketing in 1998 when I created my first hobby website, AbsolutelyFreebies.com. Today, the website continues to generate income for me month after month. Besides that website, I’ve several other websites where I promote affiliate programs exclusively.

There are four main types of affiliate programs which I have been involved with

• Pay per Sale
• Pay per Lead
• Pay per Action
• Pay per Click

The $100 hurdle before you get your Adsense check

There’s an interesting article over at the Rough Type discussing about how Google makes money from the $100 rules.

As publishers, we know that if our Adsense balance is below $100, the payout will be put on hold until it goes over $100.

So imagine how the amount adds up for all publishers with Adsense balance below $100 which Google is collecting by not paying them out. This can be serious money for Google.

That may be true but I think Google makes money when the publishers make money. The money in the publishers accounts are rightfully theirs which are kept temporarily but not consumed by Google.

Click Fraud is not bad as you might think?

ClickFraudIndex.com which is backed by click fraud auditing company Click Forensics has recently published a finding that says click fraud that inflates the cost of online advertising is actually lower than expected.

The average click fraud rate across the industries is 13.7 percent which is much lower than what the industry had expected which was 20 percent to 35 percent.

Click Forensics also reported that click fraud on tier one search providers such as Google and Yahoo was 12.1 percent, which was far less on tier two (21.2 percent) or tier three (29.8 percent) providers.

Hypens in file names are often better than underscores

Vanessa Fox from the Google Sitemaps team was a guest blogger at Matt Cuff’s blog recently. She gives out several SEO tips which should be useful for those interested in optimising their sites for the Google search engine.

I even find a tip which is new to me such as the hypens vs underscores in file names.

Hypens are often better than underscores.
As an example, african-elephants.html is seen as two words: “African” and “elephants”. african_elephants is seen as one word: african_elephant. Who’s searching for “african_elephant”?

Some of the other tips suggest these

Affiliate Marketing in Asia

Chris Sanderson over at reveNews has written an interesting article about the state of affiliate marketing in Asia.

According to him most Asian merchants prefer to manage their affiliate marketing program in house, instead of turning to networks like that of CJ.com and Linkshare.com.

I agree with him. I’ve never came across an established affiliate marketing network that caters towards Asian merchants from several different countries at once.

In Malaysia, most affiliate programs that I’ve found were managed in house. Because of this, the quality of each program varies widely from one to the next and looking for good merchants can be frustrating.

Adsense for Feeds

SEOlogs.com points out that Google have just released Adsense for feeds, a program that allows webmasters to monetize their feeds by displaying Adsense.

AdSense for feeds will work just like the Adsense for content, delivering relevant ads in your XML feeds.

Looking more closely on the Google website, more specifically, this statement from the guidelines: “Don’t include more than one ad unit per article”, It looks like Adsense for Feeds ads are added into each individual article within a feed.

Right now, Adsense for Feeds is only available to a select few, and the Adsense folks are not accepting applications at this time.

Google is making $10 million a day from Adsense

Google recently announced its first quarter 2006 results, in which Google made $928 million through Adsense programs.

That’s about $309 million per month or roughly $10 million daily!

This got me thinking how many Adsense publishers Google has. Someone over at DigitalPoint forum has estimated the number could be around 250K.

If that’s true, then an average, a publisher earns about $40 daily from Adsense.

However, that seems a little bit on the high side to me unless there are many high earners who are bringing the big dough. This should include a guy who is making $10,000 a day from his dating site.

Google offers text links for referral programs

Now you can use text link to refer potential publishers/advertisers to AdWords, Adsense and Firefox.

Previously, the referral formats were limited to buttons, well, not anymore. This is good news but is still not very flexible. The wording of the text links are fixed although the font type and size is fully customizable to match your site font.

But there’s a potential abuse waiting to happen as described by JenSense

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