Why High Paying Adsense Keywords Lists Do Not Always Deliver

I’ve written about High Paying Adsense Keywords before and how to profit from them.
There’s no question that some people do make good money from them. But getting your hands on such list alone isn’t enough.

As Peter writes in his blog:

Webmaster X has a page that ranks well for Mesothelioma, which has a bid price of…woo-hoo…$50 - or whatever it is today - per click! So, Webmaster X slaps Adsense on his page, and hopes that Google pays a fair percentage of $50 per click. 50%, maybe? 76%, even? Webmaster X will soon be rich!

Actually, no. Webmaster X is missing half the picture, for a few reasons:
1) Some advertisers will not be distributing their ads to the content network at all.
2) The bid price on the search network may not be the same amount as what the advertiser is paying on the content network

Read more: What “High Paying Keywords” Lists Do Not Tell You