FeedBurner Pro Is Now Free

July 4, 2007 by  

Here’s another reason to love Google. Following their acquisition of Feedburner, Google has made two of their paid service free for everyone.

One of the services is FeedBurner Stats Pro. This is a feed analytics tool that gives you a more details look at your readers such as the number of people who have viewed or clicked individual content items in your feed and “Reach,” which estimates the daily number of subscribers who interacted with your feed content.

To turn this on, log into your account and go to the Analyze tab anc click on the FeedBurner Stats PRO link under services. Then click the “Item Views” checkbox to activate these PRO features.

MyBrand is another service which is now free for everyone. It allows you to match you feed address to your domain name. So instead of using, I can now use

The problem with using FeedBurner domain to track your feed is that if later you decide you want to use another tracking service for whatever reason, you won’t be able to take your feed with you. So, you will have to start with 0 feed subscriber count with the new service which isn’t very exciting at all.

To get started with MyBrand, sign into FeedBurner, click the “My Account” link in the upper left-hand corner, and then click “MyBrand”. You’ll need to change some DNS setting for your domain to use this service.

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