10 Tips How to Write Blog Post Headlines That Hit
July 20, 2007 by Gaman
One of the most important elements in your blog is your headlines. Some even go as far as to say they account for as much as 90% of the effectiveness of you blog.
Your main goal when writing a post is to get your readers to read your content, and before they go to your content they will have to read the headline first. Writing a poor and uninspiring headline could result in you losing 90% of your potential readers.
Some copywriters even recommend you to devote half of your time crafting the best headline when writing a blog post. If you want to get noticed you need to have headlines that not only work, but work extremely well.
You can write the best blog post in the world but if your headline fails to capture and stimulate the readers’ interest, you are doomed from the start.
How to Write Attention Grabbing Headlines?
When you scan a page from a newspaper, all but stories with boring headlines get some of your attention.
On the Internet, your blog is competing with millions of other blogs for attention. RSS feed readers scan headlines and only click those that grab their attention. It’s about the only thing they see before they decide to read or not to read your post. So here are 10 tips how to write attention grabbing headlines that get the results.
- Write Benefits-laden Headline
Example: “Easy AdSense Tricks That Double Your CTR Overnight”
- Write a Headline that Arouse Readers’ Curiosity
Example: “How I Make $1000 From AdSense Per Day”
- Write a How-To Headline
Example: “How-to Attract Repeat Traffic to Your New Blog – Guaranteed”
- Write a Headline That Highlight the Reader’s Problem
Example: “Feeling Down? 7 Ways to Pick Yourself Back up!"
- Write the List Headline
Example “10 Time Management Tips for Busy Bloggers”
- Write The Reason Why Headline
Example: “8 Reasons Why You Should Diversify Your Blog’s Income”
- Write Headline That Solve A Problem Quickly & Easily
- Write a Controversial Headline
This is an actual headline I came across while browsing digg’s front page today. The original article is titled “The Israeli Spy Ring”
- The Top 10 or Top 8 or Top whatever Headline
Who doesn’t want to know the top 10 of the most something something of all time?
- The Combination Headline
A good headline motivates the reader to continue reading. Talk to the reader, use the word “You” as frequent as it’s acceptable. Your reader must understand and foresee where the header is directing them to.
Lastly, don’t just use the tips for the sake of using them. Understand who your readers are. Your headline should focus on the benefits and solutions that offer gratifications to your readers.