5 Useless Tricks People Use to Increase Their Alexa’s Traffic Ranking
July 24, 2007 by Gaman
For some site owners, getting a high Alexa traffic rank is more of an ego boost than a true reflection of their sites popularity. Others are trying to game Alexa so that they can command higher prices for their ad inventory among other things.
The recently released official Alexa toolbar for Firefox seems to re-ignite the obsession some people have over their Alexa ranking. I’ve seen several bloggers recommending tools and methods to game Alexa ranking.
Trying to cheat their Alexa ranks may be fun to some people but it degrades the value of the entire system and affects Alexa’s reputation negatively as it becomes less reliable as a traffic measurement metric. While I am aware that Alexa has its limitations, it’s essentially offering valuable service to webmasters and advertisers alike. Besides Google PageRank, I don’t know of any other universally accessible metrics for anyone when evaluating a site’s worth.
However, like other popular services on the Internet, Alexa is getting smarter in preventing people from artificially manipulating their rankings. What used to work yesterday doesn’t always work today.
The following are tricks/cheats employed by some people who try to manipulate and increase their ranking.
- Install Firefox extension that Reloads Web Pages
There’s an extension for Firefox named ReloadEvery that as the name implies, reloads web pages every so may seconds or minutes.
The idea is to increase your page views and hopefully they will be counted towards your Alexa rankings. Fortunately (or unfortunately depending on which side you are on), this won’t work because multiple requests for the same URL on the same day by the same user counted as a single pageview by Alexa.
In addition, if you are using AdSense on your site, using this tool could get you banned. So don’t waste your time with this one.
- Install Alexa Redirect Plugin for WordPress
So your normal URL will change to http://redirect.alexa.com/redirect?www.domainname.com.
There’s no limit at where you can use this trick. You can use the redirected URL when leaving comments in other blogs or in your forum signatures. The idea is to send the visitor through Alexa and counts them as a visit, even if they don’t have the Alexa toolbar installed.
The problem with this method is that, it will negatively affect your site’s PageRank and search engine rankings as it destroys any good internal linking structure you may have on your site.
In addition, there’s no evidence that using redirects benefits your Alexa’s traffic rankings.. As far as I know Alexa’s traffic rankings are based on the usage patterns of Alexa Toolbar users over a rolling 3 month period. No toolbar, no tracking.
- Install Alexa Toolbar on Several Computers in Your Local Area Network and Set Your Site as Your Homepage
Sure you may notice a tiny improvement in the traffic ranking if your site is ranked in the millions to begin with, but that’s probably all that you’ll get.
- Put up Alexa Rank Widget On Your Site
There’s no evidence that these Widget will improve your traffic ranking. If nothing else, it just informs Alexa about your site and add it to the list of sites to visit, thus ensuring your inclusion in the Alexa service.
That said, I am not saying all those using these widgets on their sites are trying to game Alexa. It’s a fun tool to display but if your purpose is to increase your Alexa’s traffic ranking, I doubt it’ll work even when the viewer click on it.
- Using Alexa Auto-Surfs Program
My theory is that, since the number of IP addresses which take part in the auto-surf program is not unlimited, up to a point, the limit will be reached. There’s just so many IP address for Alexa to consider as a unique page view per day during which your website ranking will stop improving. I won’t be surprise if Alexa has started developing a way to defeat the autosurf programs.
In addition, you may get in trouble with Google if you are showing AdSense ads on the sites involved in auto surfing.
In my coming post, I’ll share the tips how you could increase your Alexa’s traffic rankings.