New Features Highlights for Google Reader, AdSense & Search

September 14, 2007 by  

I’ve been busy for the past few days planning and negotiating with the contractor on my parents’ house extension, which is probably evident from the patchy posting frequency you might have noticed for a couple of days.

Anyway, I’ll continue to update this blog as time permits.

I’d like to mention a few new features that have been added into several of Google’s applications these past few days.


Google Reader Search

If you are using Google Reader as your feed reader, you’ll be happy to know that they’ve just added search. This feature is one the main features I’ll look for in any feed reader.

Basically, you can search your feed right from the Google Reader interface. So, let’s say you recalled that I once wrote a tutorial about AdSense blend strategy. Without going to, just enter the keyword into the search box and you’ll get what you are looking for.



Better Date-Based Searching On Google Search

Previously, you can restrict your search to return results that are less than 3 months old. Well Google search has just got better. The advance search page now allows you to obtain fresher results that are less than 24 hours old.


So what good this will do you ask.

Google estimated the age of a URL as the last time they fetched the page. However, the URLs returned on the search result don’t always represent the recent ones due to Google’s ranking algorithm.

This feature would be handy if you are following a fast developing new story from other sources in addition to the news search.

Matt Cutts points to a post by Alex Chitu where he mentions that the advanced date search affects a URL parameters called “as_qdr” and some of its possible values are.

d[number] – past number of days (e.g.: d10)
w[number] – past number of weeks
y[number] – past number of years


For example, there’s been a lot of fast progress on iphone stuff recently. A query such as would show all the new urls for the query [iphone source code] within the last day, because d1 stands for 1 day.

Suppose you wanted to see all the new urls that Google found on your site within the last 7 days. For the domain, I’d use a query such as to find those urls (remember, “d” stands for days and “7″ stands for, well, 7). Previously, you could check whether Google had indexed a new url by (say) searching for content from that url, so this isn’t completely new, but it still simplifies life for site owners.

I’m already using this parameter in my power searching all the time. If you need a way to remember the parameter name, I think of as_qdr as “advanced search — query date range,” although I haven’t checked if that’s what the letters actually stand for.


AdSense Includes Allowed Sites

This new feature called Allowed Sites allows you to prevent other people from abusing your AdSense code by placing it on sites other then your own. Now you can ensure your ads only run on sites you’ve specified.

The Allowed Sites list can be access via the Allowed Sites link under the AdSense Setup tab. Sites that are not included in the list can still display ads using you code but impressions and clicks for these sites won’t appear in your reports and advertisers won’t be charge.


Basically, you won’t be paid for any click but the advertisers will get free advertising.

It’s up to you whether you want to use this feature or not. If you are worried someone might misuse your code, perhaps sabotage your AdSense account, this feature will become handy to prevent that from happening.

If you participate in any revenue sharing blogs or forums, just be sure to include those URLs in the allowed list or you won’t be credited with the clicks.

Did you enjoy this post? Please subscribe via RSS or email.

Related posts


RSS feed | Trackback URI


Comment by Jaxon S Subscribed to comments via email
2007-09-14 16:48:51

Thanks for pointing out the new “Allowed Sites” feature on Adsense. It’s news to me.

Comment by Wahlau.NET
2007-09-14 17:00:50

google reader also have offline reader

Comment by david
2007-09-15 02:14:15

Thanks! I just learned allowed sites and that feature can be useful.

Comment by david
2007-09-15 02:16:06

Quick question, if I include my site do I need to add in like my posts and pages url or else they be counted?

Comment by Gaman
2007-09-15 10:18:35

Just put in the domain name to include all those pages.

Comment by david
2007-09-15 22:47:24

I see, thanks Gaman.

(Comments wont nest below this level)
Comment by hafreze
2007-09-16 16:19:14 reader has improve a lot..main source of my blogging topics..

well, being listed as top 100 make money online by ..check it out here! Rank 18th hor.. ..I just found out from blog

Comment by Tim
2007-09-20 17:05:12

never use Google reader before because busying setup my new blog with web 2.0 theme 🙂 Will try out the features that you mentioned.

–blog for dream–

Name (required)
E-mail (required - never shown publicly)
Subscribe to comments via email
Your Comment (smaller size | larger size)
You may use <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong> in your comment.

Trackback responses to this post