Interview with a guy who makes US10,000 daily via Adsense.

Posted on 27th March, 2006

A few days ago I wrote about one guy who has made a million in three months from Adsense.

That guy was Markus Frind the owner of the free dating site PlentyOfFish.com who has been making $10,000 a day from Adsense. Markus had agreed to be interviewed by Andrew Johnson, the owner of The Web Publishing blog.

Andrew writes:

You appear to be an advocate of simple, quick loading designs. Do you think that there are any other elements of web site development that developers are looking at wrong and may be counter-productive to their success?

Function over form to build an emotional connection with the user.  Blend ads into content,  No flashing crap,  make the site  useful.  Basically all those things that everyone knows you are supposed to do, but very few people actually do.    There is no magic  bullet,  but you should always test new designs or new text etc to get the result that you want.   You will never have the worst design and never the best,  but through testing you can always improve.

So lets recap

  • Build emotional connection with the user
  • Blend ads into content
  • No flash
  • Create useful site

I take those are the most useful advice given by Markus in that interview.

[via The Blog Herald]

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An engineer by training, Gaman has been working full-time online as an Internet marketer, a programmer and an app developer since 2001. He has been blogging at Sabahan.com since 2006 sharing his experience and teaching people how to make money online. Click here to join his private Facebook Group for bloggers.

  • John says:

    I agree with you guys on here, I posted on http://www.topdatingpicks.com if you’d like to read my review there Plenty of Fish is in my opinion a loser, pathetic and biased against males.

    Lets take him down, make him spend some of his earned cash from he generates from us, the members that click over to other sites.

  • Yen says:

    WOw, I think it’s not simple that it was saying in interview!

  • John says:

    I’m with you Gensha and Shawn! Please add me on Y*hoo Mssnger and let me know what is going on with this (or [email protected] for MSN/WLM)

  • […] Interview with a guy who makes US10,000 daily via Adsense. […]

  • Shawn Mattson says:

    Update: I’m still blacklisted as of 5-29-07

    Markus Frind of Canada, owner of Plentyoffish.com:

    Re: your unfair termination of my membership and your anti-male,
    discriminatory, fraudulent and unlawful business model.

    Why did you delete my profile and terminate my membership on July 3, 2006 at
    8:57 PM?

    You did so without any notice or explanation. In fact, you deceived me as to
    the reason, resulting in my wasting a lot of my time. Consequently, the next
    day, I spent six hours attempting to log on. At first, I assumed your site
    was down. Then, I adjusted my browser privacy setting as your automated
    notice suggested (this was your deception). When that didn’t work, I
    e-mailed my buddy to see whether he could log on. He was able to do so.
    Then, I got suspicious, so I searched for my own profile and found that you
    had deleted it. Such a delayed search was the only way I could find out!

    The next day, I attempted to register another profile, several times, using
    three new usernames. Each of them worked for less than an hour, but I did
    not get the administrative deletion message when I searched for each of
    those names after they had been deleted. All I got was a deadend, without
    any explanation. The first thing I did with the first two new profiles was
    to contact all the people I had been commmunicating with, to explaine what
    had happened, so I wouldn’t leave them hanging. But, obviously, none of them
    got my note because my e-mail was automatically deleted with my profile,
    immediately after I sent it.

    Consequently, you left about a dozen of my friends hanging, in addition to
    many more whom I had contacted for the first time. You therefore damaged
    many relationships, frustrated many people, and destroyed the investment we
    had made in our relationships, and destroyed the investment of my time I had
    made in writing my profile and searching for prospects.

    On or about July 4, 2006, I e-mailed your Tech. Support Dept., asking them
    why I had been terminated. I have not received any response. I saw no other
    recourse posted on your website at that time.

    You owe me and my friends better treatment than this. You owe the People of
    the United States better treatment. You brag on your website that you are
    the largest free dating website, and that you rank #5 overall. Therefore,
    you have the responsibility to treat users fairly and to give them proper
    notice and explanation of membership termination, because such termination
    limits their alternatives to the extent that you brag about, yourself. As
    you should know, a provider in a monopoly position, such as yourself, has a
    special duty and responsibility to the public.

    Your actions are unfair, irresponsible, reckless and monopolistic.

    It appears that your business model exploits certain dynamics that drive
    your business, to the extreme extent that you unfairly and unlawfully
    discriminate against male members to maximize the number of female members
    and your advertising revenue. This business is driven by ads posted by
    female members, which attract men who respond to initiate contact. Females
    initiate only a small fraction of contacts, as you know from your own
    statistics. Such facts mirror the real world outside of the Internet.

    Consequently, you do anything you can to retain female members to the extent
    that you pander to them by terminating male members whenever they get a
    certain minimum number of complaints from females, regardless of the merit
    of the complaints. However, it’s obvious that you don’t do the same for
    complaints by males, as indicated by your unresponsiveness to my complaints
    about females who have obviously fraudulent or absurd ads. Some of those ads
    are duplicates (they even log on to both profiles in rapid succession). Some
    of them state absurdly wide or narrow age ranges. Some are generally absurd
    and frivolous. Some are masseuses looking for business. Some are
    18-year-olds looking for 55-year-old sugardaddies. Some are obviously
    prostitutes. Many of them misstate their height (e.g., they list their
    height at 6′, but say they are 5′5″ in their description). I’ve notified you
    of many such ads, but you have failed to respond to any of my complaints.

    It appears that you program your computers to automatically terminate male
    members whenever a minimum number of female members complain, regardless of
    the merit of the complaint. In my case, you terminated me at 8:57 PM (your
    time) on Tuesday night, July 3, 2006 during a 4th of July weekend. I doubt
    anyone was working at POF then, so it appears this process was done
    automatically by computer.

    I understand that you run this website with only two employees: you and your
    wife. But such a low-cost business model is no excuse to discriminate
    against male members and to deny them due process. If you don’t have the
    resources to handle complaints fairly, you should simply advise complainants
    to block mail from members they don’t like, as Matchdoctor.com does.
    Complainants don’t have to read mail or profiles they don’t like. As soon as
    they read something they don’t like, they need only move on to the next one.

    Therefore, terminating male members, based merely upon the number of
    popularity votes by female members, is unnecessarily retaliatory,
    contemptuous, discriminatory and undemocratic. And it’s unlawful.

    You break the law by discriminating against males, defrauding males, and by
    knowingly and intentionally allowing fraudulent
    ads of female members to remain posted.

    You unnecessarily destroy relationships and destroy the investment of time
    male members have made in your website. Ironically, you also destroy
    investments your female members have made in relationships with male
    members. Their male friends just suddenly disappear, without explanation.
    You just leave them hanging. They are frustrated and saddened, and the men
    appear to have abandoned them, without explanation. That’s de facto
    defamation against male members.

    And, obviously, your allegation that only 0.5% of your members are
    terminated is false, given the circumstances of my termination. I used no
    obscene language, nor did I post an obscene profile. And you can’t show why
    my profile or written statements are unlawful. Therefore, if you terminate
    men like me, you must terminate a much higher % of male members than you
    state you do. That’s fraud, too.

    And my style of communicating is nothing like the widespread unethical,
    sexist, anti-social, psychotic, irrational behavior I have observed among
    your female members. And those are the people who seek to retaliate against
    men by clicking on the “abuse” button.

    Your Terms of Use are stated so vaguely that they would allow you to
    arbitrarily terminate any member for any reason. For example, anyone might
    interpret any statement as “mean” or “offensive.” Anytime anyone expresses
    an opinion about anything, someone will be offended.

    The fact that the largest free dating website in the U.S. is allowed to post
    and execute such sloppy, primitive, ignorant and unlawful Terms of Use is a

    The fact that you don’t charge a membership fee is irrelevant. You
    monopolize your market, and you deny arbitrarily terminated male members any
    viable alternative. You have already put such alternatives out of business,
    or you have taken so much market share from them that they aren’t viable
    alternatives. Ironically, you created your own argument against your

    In addition to the above violations, you perpetrate racketeering, in
    violation of U.S. Federal RICO Statutes.

    Two of your competitors, Yahoo and Match.com are being sued by many parties
    for perpetrating violations of law similar to yours.

    Therefore, if you fail to reinstate my membership, by Wednesday, July 12,
    2006, I will take the following legal action against you:

    I will file complaints with the following government agencies:

    1. All 50 U.S. State Attorneys General

    2. The U.S. Attorney of Phoenix, AZ.

    3. Various government agencies in Canada

    4. The U.S. Federal Trade Commission

    5. The U.S. Dept. of Justice.

    6. The FBI.

    Also, I will solicit similarly terminated former male members to participate
    in a class-action lawsuit against you. I will be using the same attorneys
    who are suing your competitors.

    Time is of the essence. I am losing friends and romantic opportunities as
    you read this, and my damages continue to mount.


    Shawn Mattson, XWallstreeter

    • Sharon says:

      Shawn Mattson-

      I’d like to join you to bring this idiot down.

      IM gensha_2001

      I already get moron spam there so not concerned about more idiot spammers.

      • Shawn Mattson says:


        Thanks for your support. I can’t IM you. My direct e-mail is mattson3 at earthlink dot net.


  • […] in March last year I wrote about Markus Frind, the owner of a free dating site PlentyOfFish.com who was making $10,000 per day from […]

  • […] PlentyOfFish.com? It’s a free dating website owned by Markus Frind. Obviously the website has built up quite a […]

  • […] I’ve written earlier about Markus Frind, the owner and creator of the Internet dating site, PlentyOfFish.com who was making over $10,000 per day from Adsense. […]

  • […] However, that seems a little bit on the high side to me unless there are many high earners who are bringing the big dough. This should include a guy who is making $10,000 a day from his dating site. […]

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