More Ads, More Money?
Posted on 29th January, 2008
In November last year I’ve decided to place more ads at Sabahan.com as an experiment to see if I could make more money from this blog.
The experiment was conducted in response to a post by Sha of Shamoneymaker.com where he calculated how much a space is dedicated to advertising in a blog.
In the article, Sha asks if ads percentage has some correlation with the amount of profit generated by a blog. I know it doesn’t take a rocket scientist to figure out that in general more advertising units usually mean more revenue streams if things are done correctly that is.
But if you have been reading this blog for any length of time, you know that I’m not a fan of making my blog looks like a giant billboard for the sake of making money – at least not at my main blog.
It was not surprising to see that Sabahan.com was at the bottom of the list when it came to how much space is allocated to advertising as you can see below.
- Chanlilian.net – 15.15%
- AdesBlog.com – 14.75%
- LiewCF.com – 13.98%
- ShaMoneyMaker.com – 8.52
- Gbalakrishnan.com – 7.64%
- xiaxue.blogspot.com – 4.77%
- Sabahan.com 1.94%
So let’s review how this blog is doing so far. I’ve added AdBrite, WidgetBucks and Kontera to increase the advertising space percentage of Sabahan.com. In the short span this experiment is running, I have generated the following amount from each program:
January (until 29 Jan): $59.64
Revenue since 18 Nov: RM29.95
I know the amount is virtually negligible. I could have removed all those advertising units (except AdSense) and it won’t affect my overall Internet income in anyway.
But since nobody is complaining about the extra ad units, I might just as well continue serving them here and make US24.36 + RM29.95 extra without lifting a finger. With a little bit of work in attracting more traffic and optimizing the placement, I should be able to make more money from them.
Coincidently, last month was a very slow month for this blog when updates were infrequent due to the holiday so that might also explains the less than exciting revenue amount.
Other than that, WidgetBucks has to go. The amount it generates is so small, it doesn’t justify its placement other than taking up space that could have been used for a more profitable ad units.
Additionally, notice the drastic drop in Sabahan.com’s AdSense income from US323.36 in September to US56.01 in December. That happens after my PageRank was dropped from PR5 to PR3 and now PR0. Oh well, at least my AdSense appears to be on the rebound
It’s good that my main motivation for writing this blog is not only to make money but also to share my experience in how I make money online in general with my other Internet business. Otherwise I won’t be motivated enough to continue writing when the reward is small financially.