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Relevancy Rules in Top Sponsored Ads

Posted on 5th May, 2006


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golden_triangle.jpg

There’s an interesting post over at Out of My Gord about an eye tracking study conducted by them.

They went one step further than the previous one that came up with the Golden Triangle moniker.

The study showed that getting your site placed above the fold inside the Golden Triangle doesn’t guarantee a good CTR, you have to deliver relevancy as well in order to capture a searcher’s click.

Read more: Relevancy Rules in Top Sponsored Ads

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Victor
 

An engineer by training, Victor has been working full-time online as an Internet marketer, a programmer and an app developer since 2001. He has been blogging at Sabahan.com since 2006 sharing his experience and teaching people how to make money online. Click here to join his private Facebook Group for bloggers.

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