You Can Now Update Your AdSense ad Unit within Your AdSense Account

Posted on 7th November, 2007

Google AdSense has started to roll out a new feature which allows publishers to save the settings of their ad units within their AdSense account.

So what so good about this you ask. Well with the ability to save your ad settings, you can now change the colours, channels or even the corner styles for your ad units directly in your account without the need to generate and pasting new code into your blog or site.

The only thing that you can’t change is the size of your ad units. To do so, you’ll have to generate new ad unit. You are also not allowed to delete ad units created, so as to prevent active ad units from being deleted accidentally. Ad units that have not generated impressions for 7 days will become inactive and will be hidden automatically so it’s good to remember that you must use newly generated code on a site that have some level of existing traffic.

If the “Manage Ads” and “Get Ads” options are available under the “AdSense Setup” tab in your account, you are ready to go and use this new feature.


How to generate a code that takes advantage of this feature?

On the “Get Ads” page, under the “AdSense Setup” tab, you’ll find the familiar code generation wizard that you’ve been using to generate codes. The only different is that, in the end of the process, you’ll be prompted to create a name for the ad unit.

It’s recommended to use descriptive names that include information about the location of the ad unit, its size and so on. Example “Post Entries – 300×250”. You can later refer to the name of a particular ad unit if you want to make changes to it later on the “Mange Ads” page.


Do I have to change my old ad code?

You don’t have to as they will continue to work as usual. However, in order to take advantage of this new feature, you’ll need to generate new codes. There’s an option to import your old code and save the new settings. To do this just follows the following steps

  1. Find and copy the code on your site that you’d like to update.
  2. Sign in to your AdSense account and visit the AdSense Setup tab.
  3. On the Manage Ads page below it, you’ll see the option to Import your old AdSense code . Click this link.
  4. On the resulting page, paste your existing ad code into the box and give it a memorable name (we suggest including the site, page, location and/or appearance in the name).
  5. Click Save and get code to create a new AdSense unit with the exact same settings.
  6. Replace the old code your pages with the newly generated code and save your pages.


Since I do not modify my ad units frequently, I’ll continue to use my old codes. However, when it’s time for some testing and optimization, I can see how this feature will become handy. It’s a time saver as you don’t have to go through the entire process of selecting ad settings and colours again.


An engineer by training, Victor has been working full-time online as an Internet marketer, a programmer and an app developer since 2001. He has been blogging at Sabahan.com since 2006 sharing his experience and teaching people how to make money online. Click here to join his private Facebook Group for bloggers.

  • Laarni says:

    Does it still allow multiple palettes? I followed the rule which is three ads in a page but my ads turn out color black. why is that so? Or i have to patiently wait for 10 mins? but wait, it’s over 10 mins now and my ads are still color black. give me light. 🙂

  • […] this got something to do with the new implementation of Google Adsense?  Or just simply Google is penalizing […]

  • Wahlau.NET says:

    I have tried it…not quite sure if it worked…as I try to switch from image and text ads to only text ads…but image ads is still showing after one day

  • Wahlau.NET says:

    nice..this is good

  • weirdoux says:

    it’s not really help, just for our knowledge on what type of ads that people most like to click. myblogblog also show us the same info about this.

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